5 Tips for Excellent Customer Service
No matter what kind of business you run, having great customer service can help you retain clients and grow your business. Just taking a few small steps can yield large benefits for your company. Here are five tips to get you started.
1. Show Them You Care
You may see many customers a day, but remembering little things about them can help build a relationship with the customer. By simply remembering to ask how their new grandson is or even just stopping to ask how their day is going, you can make the customer feel that they are not just another person, but instead a valued client. Additionally, this can be a good way to get word-of-mouth references for your business, since their appreciation may lead them to share their experience with others.
2. Be True to Your Word
Honesty is key! Nothing will turn customers away more than if you tell them one thing and do another. Also, this can affect your reputation to other potential customers. Only promise a customer what you can truly deliver on. Mistakes do happen, but try to keep this to a minimum. In the case one does happen, make sure to alert the customer right away.
Making sure all employees are on the same page can greatly affect the company’s ability to be true to their word. If an order was promised to go out today and it was not communicated effectively, it could slip through the cracks! Honesty is of great value, and being true to your word can help build deep customer relationships.
3. Find Common Ground with the Customer
Finding something in common with a customer, even if it is just a common hobby or a mutual acquaintance, can help open communication and put the customer at ease. By finding likenesses, you can make your client feel valued and begin a relationship that can last for your business.
4. Greet Customers
Customers should be greeted at least within the first 30 seconds of them walking through the door, if not immediately. Greeting customers opens up an avenue for any questions the customer has and makes them feel recognized and appreciated. Someone could wander around the store and walk out without purchasing anything simply because they were not acknowledged! Even if someone is just browsing, greeting them and making them feel welcomed can be the difference between them going to you or someone else when they are looking to purchase.
Smiling is one of the easiest things you can do to make a customer feel welcome! Not only is this a basic way to connect with them, but it also makes you appear approachable and friendly, thus allowing the customer to be relaxed. Often, people will comment on how “bright and smiling everyone is this morning.” This is not a coincidence, they comment because it makes them feel invited and comfortable!
Blog post written by St. Olaf Intern, Hannah.